Elken Leadership

The Elken leadership team reflects a group of diverse individuals with breadth and depth of experience across the industry. They have established a solid foundation for exponential growth and their single-minded vision will continue to empower lives.


AK Tan

Group Executive Chairman

As the Founder of Elken, AK Tan started the company back in 1995 with only a handful of employees and a vision to enrich lives by empowering people to realise their dreams. A visionary, he provides strategic direction and guidance as he leads the management team to bring Elken to even greater success on the global front.

Tan is responsible for managing daily operations of the company, and has nurtured a culture of innovation and excellence in the industry.

Over the past decade, Tan has led a strategic transformation of the company with a focus on development through innovation, facilitating international expansion driving continuous business growth. His leadership has helped Elken develop into a global MLM company.

Before becoming Chairman, he served as President of Elken Malaysia with responsibility for Elken Malaysia’s business operations.

Tan has over 25 years of working experience in the industry. He has a Bachelor in Science (Hons) from University of Malaya, Malaysia with a major in Physics, and an MBA from Brunel University, London. An avid reader, he gleans life experiences from the many travels he does and appreciates fine cuisine.


Pang Min Fah

Senior Vice President,
Global Office


Chen Min Hung

Senior Vice President,
Greater China & Global System Education


Michael Robert Long

Product and Research Director

Loo Siew Tin

Vice President,
Group Human Resources